A fairly simple concept, innovative store display but isn’t it the need of the hour. Imagine yourself in a Mall, now almost all shops have beautiful well decked-up displays with mannequins wearing something that probably no human could ever fit into. Now imagine, if our Local ShoppersStop or Westside have a Sale – and the window is half broken with a communication on the rest of it ” Simply Irresistible “, and there it is, WOM or a viral has started, buzz for your sale will automatically spread like a wildfire.
But again, who will act?? first off-course!!
Paradisaic ADS - I could be Rwong!!! 
not me…. the traditional indian mentality would say “kaun shop pe pathar mara?”
which political group is doing this.. n i wudn’t step in.
the whole creative idea would be missed bcos of so many dagad throwing instances in amchi mumbai.
Oh, that’s one more way to look at it!! but with enough press support, I think u can cover the damage…